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Entrepreneurs are usually highly creative and innovative, but many innovative people are not entrepreneurs. Since it takes a team of people to build a great company, the challenge is to find that small percentage of innovative people, and then nurture the tendency, rather than stifle it. Read More

Google Adwords is undoubtedly an effective tool to position a brand efficiently, solicit new and returning clients and publicize the brand without large start-up costs. Read More

The number of startups getting seed funding in 2012 jumped by 65% over the previous year to a total of 1749, according to a recent report by CB Insights. “Seed investments” are early stage financings (typically less than $1.5 million) made by either Angels or venture capitalists, or both. This is g Read More

The blog post you are reading right now is my attempt to help you turn your solopreneurial dream into reality. Okay, let's do it, shall we? Read More

The advantages of working at home are clear for many. One of the biggest problems, though, is how to get a job that pays well but still allows you to work at home. Wondering what some of the best jobs out there for women are? Read More

It’s not uncommon for me to see a startup business plan “mission” to be the “premier brand” for their product, yet their marketing budget in the financials is trivial. This combination will almost certainly get your plan tossed by potential investors, who understand all too well the need and cost f Read More

Rahul Varshneya interviews Matt Wilson, co-founder of Under30Media his journey as an entrepreneur, learnings and advice for young entrepreneurs on starting up. Read More

Starting a company is no small undertaking. From finding an idea, to validating it with potential customers, many start-ups vanish before a single line of code is written, or a prototype is built. For entrepreneur Danae Ringelmann, building her startup was only half the battle. Read More

Lead generation campaigns commit a mortal sin when they do not tell prospects what they are signing up for. Read More