A starter list of ways to differentiate your business, an excerpt from Arie Opps’ article, The Two Laws of Branding from the Inside Out, at Marketing Profs. Read More
Push marketing and pull marketing are both techniques that small businesses can use to good advantage. This article describes both methods, and uses examples of both push and pull marketing. Read More
Do you blog? Or do you have an email list that might be interested in hearing about Click Millionaires?

To help spread the word about Click Millionaires I’m offering 5 “review passes” to join my Click Millionaires private coaching community for free to selected journalists and bloggers.

Just let me know why you're interested and who your audience is. If there's a fit, you can get a person Read More
The FREE White Paper List is a summary of the free white papers that have been posted during the past week on Twitter. Each white paper is completely FREE and does not require either email registration or any other personal information. This is a great way to review white paper examples and learn new techniques.

This week's featured white paper example demonstrates a great way to make use of t Read More
Wow, my recent post questioning Twitter's marketing value stirred up some controversy!

This short VIDEO spells out my concerns about Twitter's declining usefulness.

A lot of people agreed with me, a lot of others did not, and some people were personally OFFENDED. Even the New York Times picked up the controversy!

If you missed my "Twitter Jumped the Shark" post or would like more det Read More
Finding cost-effective keywords can help you attract new cusotmers using PPC advertising. The beauty of PPC traffic generation strategies is that you can test them until you find winning keyword/advertising combinations that make money.

Here's a helpful basic financial analysis process that can help anyone get started generating profitable PPC traffic...

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A consumer's view of the mobile marketing programs from 3 major retailers.

It is great that companies are starting to reach out to customers through mobile, but marketers need to keep in mind that a mobile device is something that a person has with them at all times. To connect with someone on that personal level you need to provide highly personalized and relevant offers – always. Read More
Countries should be judged on their willingness to open up public data, the inventor of the world wide web tells the BBC. Read More
YouTube recently announced that for every minute that ticks by, 24 hours of videos are uploaded by users. That’s equivalent to almost 4 years of content every single day. Breaking down the numbers even further, every minute there’s 1,440 minutes of video uploaded, every hour there’s 86,400 minutes of video uploaded, everyday there’s 2,073,600 minutes of video uploaded, every week there’s 14,515,2 Read More
We talk a lot about taking the time to manage customer reviews and it makes sense to do so. Online reviews grow legs: The search engines are aggregating them, Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!