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The Internet has eliminated the barriers of geography, cost and time. Social tools like blogs and social networking sites are helping crowds form around very discrete topics. But what is missing from these crowds are leaders. Like any social network that you may join you have those that join and just lurk, those that maybe make a comment or contr Read More

The knee-jerk reaction for most companies when faced with the recession is to reduce their marketing efforts. However, decades of research show that those who maintain or increase their marketing will blow past their peers once the recession is over. If you accept this reality, you still may be faced with a shortage of spare cash to invest in mar Read More

Successful social media marketing is entirely different from intentional or active marketing. Your customers know the difference. Do you? Read More

More Marketing and sales during recession for success during upturn? Do you need to increase sales and marketing efforts a recession or should you wait until the storm is over. Read More

The most important part of delivering your speech is believing in what you're saying, knowing what you're saying, and conveying it with emotion, dimensions, and energy. Please put your heart into it. Read More

If you want to boost your online business then you must have a good website. You must have a website that looks superb and attracts visitors and customers. Candidly speaking, most of the visitors prefer the websites having good presentations. That is why; website design makes one of the significant elements for internet marketing and business. Read More

The idea is not new that small companies are more nimble and can move quicker than big companies in just about every operational area: bringing new products or services to market, recruiting and hiring, and of course, marketing. Read More

The "lead" refers to the most important point of an article or a piece of marketing copy. In most cases, it's the main idea that leads off the article, so it's the first thing the user sees. "Burying the lead" means that articles or copy aren't presenting the lead front and center. It's something that many new journalists do with a news st Read More

It turns out that crocodiles are exceptionally good at surviving unimaginable awfulness. So can a tough, formidable lizard teach you something about making it when things get really, really bad? Maybe. Read More