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So instead of an article full of “fluff”- here is some advice that can really help you out when you need to make money right now. Read More

The best online marketing strategy is one that effectively enhances each online marketing component to its fullest potential. In this day and age, it is simply not enough for a hotelier to think that a website redesign six years ago is sufficient, or that a stale Facebook page set up a year ago is Read More

Small to mid-sized business owners are wearing more hats than ever. This can lead to time poverty stretching into aspects outside their day-to-day business lives. When this happens, important things like marketing and branding tend to end up on the back burner. They may even understand the importan Read More

The PR Verdict: "A" (PR Perfect) for Good Morning America. By focusing on what seems to be an organic friendship among hosts and extending it to the public, they have won ratings without sensationalism and created an atmosphere of tolerance.
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“Born to Be Wild, Aging Bikers Settle for Comfy” by Jesse McKinley in The New York Times on Sept. 13, documents a seismic change in motorcycle marketing. To sum it up, three-wheeled motorcycles – trikes – are rapidly becoming the cycles of choice for tens of thousands of baby boomers.
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I read an article just today where it was confirmed that Facebook are currently testing a new feature that – in my opinion – may become as popular and ubiquitous as the ‘Like’ button. This feature is the ‘Want’ button, and is a way for users to announce their desire or interest in a particular prod Read More

Writing great headlines can be a hard job for any blogger. So much of our post’s success rests on the quality of the first few words. It can be daunting for even the most seasoned blogger to get that headline right, but it doesn’t have to be. There is a simple way to write great headlines, every ti Read More

I am in the midst of testing this new cell phone provider, Ting, which is based on the Sprint network in the USA. So far, it is excellent. Great a la carte plans. Cell phone minutes add up quick. If you own or manage a business, you know the variable cost for minutes, texts, and data can grow quick Read More

After I completed the front cover design, the book project was killed by the publisher. But I still love the book design. This will be the only place to see it! Read More