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very business needs leads to survive and grow. But how do you go about generating leads for your business?

Do you have a proven lead generation process for creating opportunities? Or, like many are you spending money on marketing initiatives without a clear indication of which tactics are delive Read More

This is the perfect time to take advantage of company pages as LinkedIn is introducing a new design to help businesses better express themselves on the top professional social network. Here are the things you need to know to help build your company’s presence on LinkedIn and increase your lead gene Read More

In today's world where people are more connected than ever before thanks to social media, nonprofit organizations need to make social fundraising a top priority to increase engagement, volunteers, donors and brand recognition. Read More

As an accessibility advocate, I get quite a few business owners and web developers who insist that they don’t have any disabled users or customers. I ask them if they’ve ever done a survey, just to see, and the answer is always no. Why, then, are they so certain that there’s no disabled people usin Read More

Yes that’s right….today is the second annual Lion’s Lair Gala event where the winners of the contest will be announced….and Snappay is one of those in the running for $100,000 in cash and prizes – and we’re pumped!

And the #HamOnt Spectator, our daily newspaper covered same in a full-page spread Read More

Mobile credit card processing is a boon to small businesses that don’t want to be limited by a brick-and-mortar storefront. This post compares the features of some industry leading payment processing providers... Read More

Quite simply, root cause analysis is a technique designed to unearth the real, often unknown reason why a business problem is happening, and then to propose a viable solution to fix it. BABOK explains that root cause analysis “can help identify the underlying cause of failures or difficulties in ac Read More

Many investors will assert that company culture trumps strategy every time, in predicting the long-term success of a new startup. Obviously, both are important, so it behooves every entrepreneur to start early in setting the right tone for his own company, and every new team member should be gaugin Read More

Social media is changing how we communicate. In one example, IU Health live tweeted a kidney transplant and created a digital marketing campaign to support this program. Read More