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Lately I’ve been signing up a lot of corporate clients who have dipped their toes into social media without a ton of planning. You might call this their “experimentation phase”. What comes out of this experimentation phase is a fairly common set of don’ts and dos. Read More

Using traditional sales techniques can cause the lack of buyer trust. Buyer-focused sales training can help you understand the buying process and sell more. Read More

Most businesses launch their company domain alongside the rest of their business, so all the SEO, link building, social media and content marketing history is under their control from day one. But what happens when you buy a pre-existing domain or fold a smaller business into your own, redirecting Read More

If you own a business and operate a business website it’s a smart idea to get involved in social media. Social media provides many great online marketing opportunities. It’s a way to communicate with target audience members and an avenue to share content, thoughts, ideas, etc. Nearly everyone has a Read More

Business cards matters in your business branding efforts. Here are 5 smart die-cut business card designs that immediately caught my attention. Enjoy! Read More

Live chat support is a very powerful tool to engage with customers and prospects on your website. However, it's easy to make mistakes that can easily undermine these efforts. Read More

I love the concept of bootstrapping. The idea of beginning with literally nothing and building it up stage by stage fascinates me. After all, money is a great facilitator, but we don't all have thousands of dollars to invest in a business up front. Read More

Since you can almost do everything that you can at the office on your phone, you may want to consider these top awesome apps to keep your business running strong: Read More

You know those logos that are so simple, but say it all. There are heaps of them around. We’re gonna take a look at some of the greats this week and examine how these logos express the essence of branding for each of these companies. Read More