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The number one topic and trend many CMO’s are integrating into their marketing mix is the use of social media. Marketers are trying to figure out how to get their brands invited to the social conversation, so they can do... Read More

PinAlerts sends you an email whenever someone pins something from your blog or website to Pinterest, the image-based social media site. It's a bit like Google alerts except for Pinterest. This article also includes 5 tips for using PinAlerts to bettter understand Read More

BYOD (Bring Your Own Device) is becoming a standard way of allowing business people to work with the mobile device of their choice wherever they go. Read More

There are many things about modern buying that frustrate, even annoy, salespeople. Top of the list is buying rules and procedures. In this whitepaper we will look at rules and procedures from the buyer's perspective. In doing so, we will see that sellers should learn to play by the rules. Read More

We live in an age of metric tracking in our personal lives, yet we seem to forget with business. It's simple, you track metrics and you can determine the overall progress of your sales, profits or losses. Read More

To answer this question about blog post frequency most of us turn to more seasoned bloggers for the answer to the question and some of them will provide guidelines based on their own experience that you can use as a rule of thumb if you like. However, I prefer have a different approach that I’d lik Read More

Rising prices and a move to cheaper brands are a hallmark feature of the economy over the last 5 years. However, with the UK recently reaching the lowest inflation level for 2 years, could this be the start of the premium brand revival?
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How are you different from your competition?
Please do not respond with: “By having better quality!”

Forget about it.You can not really be different with just lower prices or better quality.
Read here what you need to do... Read More

Most companies in the SEO business care about their customers and work hard to help them. Google dominates the search world and we all must play by their rules. Occasionally we find our lives turned upside down by Google’s new algorithms. Read More