CIKMarketing commented on the following stories on BizSugar
Actively selling a service is one of my least favourite things to do. It's always nice when clients and customers come in and say, "we researched you, asked around, we like you, and want to work with you," but that doesn't always happen. Asking those questions and being worried about scaring off potential clients through sales is slightly frightening, but the reward of success outweighs any hesitancy."
Keeping existing clients happy and getting their continued business is much more cost effective than finding new clients. Your article mentioned the word "free" a few times, and I completely agree, sometimes throwing your clients a bone and doing some free promotion, or hosting an events for clients is a great way to keep them happy. Plus, current clients are the best sales team a business can have via their referrals. I enjoyed your article."
Great article Frederique. Indecision can plague any business owner. The fear of making a wrong decision, or not knowing how to deal with the uncertainty after you've made a decision can really bog down innovation. I think that by following your step by step process, people can deal with some of their demons and more effectively conquer the decision making process."
I agree and disagree. Marketing is entirely necessary and if you avoid promoting your business, you will likely fade into business oblivion. Methods that people use such as, tele-marketing for example, are over the edge, annoying, and actually negatively "market" your business. It's true though, you can have the best product in the world, but if you don't market it, how will anyone know?"