HeatherStone commented on the following stories on BizSugar
Entrepreneurs Need to Be Leaders, Not Pushers
"Important distinction here. Thanks for sharing the post, Martin. I think there are too many pushers and too few leaders out there. The biggest difference? Leaders are out in front with their eyes on a vision. Pushers see nothing because they're always bringing up the rear. "Word of Mouth Is A Two Way Street
"Word of mouth certainly is a two way street. This is something for affiliates and others who do online referral to remember too. Huge amounts of this are part of online business these days, not to mention the outsourcing of services. It's important to remember that you will be judged by what you recommend not just by the work you do."Social Media Mistakes and the Best Way to Handle Them
"Probably the best way to handle such flubs is not to make too much of them. On the other hand, it's important to take responsibility, especially if the problem IS a big one. Measure your response and be sure it is appropriate to the situation. Reading the response of customers and audience is no different in social media than face to face. It's a question of understanding the nuances of the medium. "Subscribe
“Yes, it's quite the new term Martin. But it's been around for a while....”
“Automation is a broad topic but I like ConvertKit for emails and SocialBee...”
“Lisa: I have not heard about the expression, "engagement...”
“Adam: Do you have a favorite tool at the moment?...”
“Adam: I have to look into this issue in the near future... ;)...”
Starting a Business With Little Money: A Frugal Guide to Small & Home Businesses Start-up
"There are a wide variety of services you can always make businesses out of. It's best to start with your expertise. That said, you're right, Adam. Even if you have no overhead at all, marketing becomes the biggest issue. That need not be expensive either if you can put in enough time. But it can take real creativity in the beginning just to stand out."