ScottDudley commented on the following stories on BizSugar
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“In the ever-evolving landscape of Search Engine Optimization (SEO),...”
“Rachel: Great to hear! Thanks for your kind words! :)
All the Best,
Martin...”
“Thank you, Martin. That's a fantastic motto... and I couldn't agree more!...”
“Lisa: Good to hear! Thanks for your response....”
“For sure, I know I did years ago when I was working for others....”
Creating Curiosity By Using Contrasting Headlines
"If you had of actually read the post properly you would have noticed that i said: "If you use a contrasting headline but don't back it up by clarifying the headline somewhere in the body of the sales letter, the prospect will just feel like you have tricked them to keep reading." This quote from my post kinda makes your argument sound like nonsense. I never justified making up lies to trick prospects, the idea is to only use these types of headlines if you can back up what you are saying. "