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“I designed the Apple 1 because I wanted to give it away for free to other people.”

– Steve Wozniak
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Here’s a key takeaway if you want to become a successful JV Broker…

Your biggest weapon is your ability to educate your potential clients on WHY THEY NEED YOU. And what you need to understand is the reason many businesses don’t do these deals themselves is twofold. Read More

One thing that’s important to realize is you can’t be all things for all people. You hear plenty of marketers talking about how you need to create your own products on the Internet. Read More

Let me tell you about a story I heard recently. John (not his real name) had a personal development product and had been quietly building a list for a couple of years. Read More

One of the biggest challenges with getting through to potential JV partners is…

Getting past the gatekeeper.

You know, the person who is employed to shield the decision maker from phone calls or emails that waste his/her time. Read More

Have you ever heard of a Remora?

Well, it’s the little fish that benefits from riding on a shark. The shark protects it, and keeps it nice and warm. They also get the leftover food from the shark as well.

So what has this got to do with joint ventures?
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Today I want to clear something up…

I’ve had a few people raise concerns that they’re too shy and not outgoing enough to do joint venture deals with other business owners.

Now, in some ways I can understand this if you’ve never done a JV before. From the outside looking in maybe it does seem Read More

I went to see a movie yesterday…

And whilst the movie itself was average, there was a trailer before it that really got my attention. It was for the forthcoming movie, “Focus”, starring Will Smith. And there was a quote in that trailer that I found fascinating…
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Every now and then I come across this on forums and blogs…

People worshipping Tim Ferris’s book, “The Four Hour Workweek”.

Now while I freely admit that Ferris is a highly intelligent guy, and there are some excellent concepts included, I can’t quite agree that the book a masterpiece. Read More

So, we're nearly there.

On the home stretch now.

But I had someone ask me why there was only 3 points made yesterday.

Just so everybody is aware, I'm listing 3 "crucial marketing mistakes I've made" each day of this week... which is a total of 15. (3 x 5 =15 agreed?) Read More