Crisstar663 commented on the following stories on BizSugar
I believe it's all in how you're mentioning the brand name. You can do it an resourceful way or you can do it - in your words "salesy." The end goal is to help your reader and/or help them solve a problem. In some instances, brand name will have to be mentioned in order for a story/article to be complete."
Very good points made. I suggest anyone who's debating what site to use to read that article. I made a comment on the blog that will help anyone who's still not sure which platform to use. That is the ONE thing that it ultimately comes down to."
Nice article and good infograph Tony. Here's another approach... If you know the "players" in your industry, you can simply be a regular commenter on their blog in addition share their posts on social media. This helps you stand out amongst all the other people and helps build a relationship with them. When the time is right, write a post and mention them in it. Let them know that you referenced them and they are more likely to 1. Read the post and 2. promote it in their social sphere of influence. Keep up the great articles! Corrisa"
I do find that I do get in my own way and I try to lead by example, and as you know it sometimes don't work out that way. I think the important thing here is that you give good advice, regardless or not you always follow what you say (of course you always should). The goal is the message you're putting out - you're the messenger, not the message. You're right on point when you wrote, "As long as we point our clients in the right direction, we need to cut ourselves some slack." At the end of the day, that is what we should be aiming for - helping people."
Trying to get Instant Articles to work has been a headache for me. I signed up and set it (or so I thought) a couple of months ago. Unfortunately, it's not as simple as just signing up. I'll give it a whirl again using your tips and see if I can pinpoint where I'm going wrong. Keep up the great articles!"
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