Lyceum commented on the following stories on BizSugar
Why Podcasting Is The Next Big Content Marketing Opportunity
"I think podcasting could be a great opportunity for content marketing, if you are doing it in a good way. I see a risk that "black hat" marketers and others are jumping on the audioblogging (as podcasting was called back in the day) bandwagon, screaming in the megaphone..."Are You Making These Rookie Blogging Mistakes? Here’s How to Fix Them
"Adam: My comment is based on a philosophical idea, if you don't write for your own joy and create of content you are not yourself interested in, that wouldn't work in the long run, according to my view. I want to build some kind of loyal audience over time, step by step, by the word-of-mouth approach and referral marketing."Subscribe
Startup Is Not All That Hype
"Takis: Thanks for your report. I wonder what happened with MSNBC / MSN? It is interesting how AOL has become both a mainstream and new media player."