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Listen, the last thing you thought you needed was yet another social media platform for your small business. But this nifty little site called SlideShare was recently purchased by LinkedIn and is already making waves. Read More

If you’re like me, you’re tethered to your mobile devices. So when I try to use my iPad in a non-WiFi hotspot and find it useless, it can be frustrating, to say the least. Read More

If you’ve heard that blogging is essential to your marketing plan but haven’t put your fingers to the keyboard yet, perhaps you need a nudge. Read More

A new buzzword is content marketing, which basically means creating and distributing materials that will get you noticed. The goal is to attract, acquire, engage and drive consumers to your website. But how do you do it? Read More

There are things to do before embarking on a meeting with a client, such as determining their motivation. Read More

In the past, customers called or had to come to our office; today the majority of people want to get their information online. Read More

Facebook, Twitter and Pinterest.
One of the best things about those three is their versatility because you can you use them individually or jointly to engage your audience, build a community, generate leads, create business and stay in touch with current and past clients. Read More

Standing out in a crowded field could be determined by how we spend our online advertising dollars. Everyone wants to get noticed, but not all sites and delivery systems are able to do that. Read More

If you think of links as relationships, they might be easier to comprehend. Building relationships with peers, consumers and relevant websites will attract more attention to your business and introduce you to people who share your interests. Read More

You’ll be amazed how easy it is to obtain loyalty when your customers feel appreciated and involved. Read More