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Digital marketing is a multifaceted beast that evolves and gets more complicated every week. With so many different ways to reach your audience, it’s important to stay on top of the latest tactics and trends.

From content and social to analytics and retargeting, you’re staying up to date on it a Read More

How do parents monitor their teens’ usage of social media and other mobile technology? Pew Research Center surveyed parents with teens aged 13 through 17 to find out. Read More

Creating and sharing visual content is one of the most important aspects of content marketing. GIFs, infographics, videos, comics, images and memes are everywhere. A single campaign can launch a viral sensation that brings a huge amount of success, even bringing websites or brand names from the bri Read More

Recently, we've covered the trends in display advertising as well as some of the issues which came up in 2015.

But in order to add some depth to our coverage of how display is changing and what you need to do to use it more effectively, it's helpful to look at some recent case studies.

Here Read More

Facebook will release its financial results for the fourth quarter of 2015 and the full year after market close Wednesday, Jan. 27.

The company will host a conference call to discuss the results at 2 p.m. PT/5 p.m. ET that day, which can be accessed via its investor relations page, along with th Read More

Listen to Vinay Patankar as he talks about his journey as a tech entrepreneur and his remarkable story of success.







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Behind all great marketing, there is one thing... Understanding. When you understand your customer, you can understand how to create ... Read More

No matter where you are in your business journey, it’s never too early or late to learn. From those just thinking about starting a business to seasoned veterans, there are always new lessons to be learned.

Members of the small business community have learned plenty of those lessons. Advice and i Read More

Content marketers need rich media like baseball players need bats and gloves. It’s an essential part of any campaign, and here’s why everyone should be taking advantage. Read More

The social web was buzzing this weekend about Star Wars: The Force Awakens. Twitter has called it the most tweeted movie of the year, as just this past weekend, more than 4.9 million tweets were sent about the latest flick in the Star Wars saga. Read More