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A great idea can lead to a successful business. But it often takes a lot more than that. And it definitely takes more than a good idea to convince investors to take a chance on you. Read More

Social networking has captured the imagination of users and businesses alike. More and more businesses today are using the social web for marketing. However, there is still a lot of grey area in measuring the impact of social media marketing. Read More

For customers who are currently shopping or browsing your website, having the ability to chat with them directly on the site can have a lot of benefits. That’s why customer service live chat apps have become so popular over the last few years. Read More

Mastering your Facebook targeting strategy gets you in front of very specific and often motivated segments of your audience, on the network where Americans religiously spend an average of 40 minutes of their day. Here are a few ridiculously powerful Facebook ad targeting strategies you probably hav Read More

Gathering employee feedback is an important part of keeping your team happy. And while there are certain questions or topics you should be sure to cover in each of your employee feedback surveys, others aren’t as helpful. Read More

Employee feedback surveys can be great tools for keeping your team happy and engaged in your business. But not all employee feedback surveys are created equal. Read More

Twitter caused quite the stir a few months back when it unveiled its long-awaited analytics platform. In this article, we give you a guided tour of Twitter Analytics and show you five actionable insights you can apply to your social and content strategies. Read More

There are many differing opinions on whether or not you need to hire an SEO company to help you, but ultimately it all boils down to timing. There are times in a company’s life that an SEO agency isn’t necessary, and in fact it could do more harm than good. Read More

Some traditional, social and new media, and content marketing tools we have today to market and promote, that are either free or won’t bust your budget are astounding. Aren’t they? Read More

Employee satisfaction surveys are important for keeping your team happy and productive. In general, you should run an employee feedback survey at least once per year to find out how happy your employees are and what they might change about your workplace culture. Read More