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Competing with the “big boys” on the basis of “out experting” them is a cost free or minimal cost NECESSITY in a world that is so complex that its impossible to navigate the available options on one’s own. Provide that expertise, and establish TRUST and you will be amazed how the long term value of Read More

Running a solo business is very different from running a business with very few employees, which is also different from running a business with more than ten employees. These three "phases" require different skills and psychological orientations. Read about them here. Read More

Many people want to start their own businesses but, what KIND of business is the obvious question.

Answering that isn't always simple, and there's a tendency to look at businesses that are EASY to start, rather than businesses that best suit the skills and ability of the startup owner. Read more Read More