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Recent studies show that while 80% of people will read headline copy, only 20% will read the rest. This is the hidden importance of great titles, and why getting them right is so vital to a successful blog.

In this article I’ll break down 10 strategies for writing great blog headlines, giving yo Read More

Most businesses are on Twitter these days, but many still scratch their heads trying to find actionable ideas to increase their Twitter followers.

In this article, I’ll give you 60 simple tips (in 7 categories) to get you more connected with your followers, and increase your genuine Twitter numb Read More

Here are 9 questions you need to ask yourself before you click ‘publish.’ I’ll include concrete examples from some of the internet’s most successful bloggers so you know exactly what I’m talking about. I’ll also discuss why these questions are important, and how your answer could make the differenc Read More

Here are 6 social media strategies you can use to drive your NPO to new heights.

I’ve broken these strategies down into how to do it, why you should, and a concrete example to make social media marketing a non-profit so easy even your grandmother could do it (I promise). Read More

Some Facebook statistics are well-known, such as the social network’s total of 1.15 billion monthly active users as of the end of the second quarter, or the average number of photos uploaded per day, around 350 million. Some are not as well-known.

For example, did you know the total number of F Read More

There are 130 million active users on Instagram every month, and every day 1 billion photos are liked.

Use the app right, and you could have an instant viral marketing success. Use it wrong, and your efforts on this young site could be a big empty fail. Read More

What makes a Facebook post great? What makes Fans want to click, Like, share or comment on it?

It’s part science and part art. And for every Facebook Page, and their respective Fanbase, it’s slightly different. Over the past week I analyzed some of the top Pages on Facebook to see what common ch Read More

Using contests on this massively popular mobile photo-sharing site can get your brand marketed and shared by millions.

They’re also an amazing way to get real user-generated content connecting your consumer with your product.

Read more... Read More

Facebook can be a powerful online marketing strategy, especially for small businesses that need to rely on personality and interaction over digital reach.

However, it can also be an ineffective waste of time. Like any marketing tool, it’s all in how you use it. Read More

Did you know that there are 1.5 million groups on Linkedin?

That’s 1.5 million different business niches represented among the 238 million Linkedin Users. That gives any B2B marketer a great opportunity to find and market to their target market on Linkedin. Read More