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Ok, so you have your big pile of data, and you're all set to make a 3D model of your customers and find their mystery buy button, yes? No. What you have, at best, is a 2D picture of their shadow's shadow. Here is a better way for a small business to use big data tools to understand their customers. Read More

"It could be that we will see a whole new set of startups that will stake their claim to fame on their refusal to share data with U.S. law enforcement and federal agencies," says John Dickson, CEO of the Denim Group. Here is how that option would pan out. Read More

Big data may, and often does, show humans the error of their assumptions or theories. Smart humans realign their thinking accordingly. However, if big data is manipulated, consciously or subconsciously, it becomes just another means of confirmation bias. Read More

Personal data on IT systems that companies neither own, nor control are adding substantially to corporate and individual security risks alike. It's time for companies of all sizes to develop an exit strategy on personal data management. This article tells what to consider and what's likely to come Read More

So you really want to get some work done on your Android device? Here's a list of apps that will help you do that. Read More

There are many ways small businesses can get paid these days. Here is the list and the pros and cons of each. Read More

Inexpensive but effective online marketing strategies recommended by small business leaders who actually do them. Read More

The FTC recently updated its guidelines for online advertising to address the growth in mobile and social media marketing. Now a paid tweet has to begin with the word "ad," as obvious disclosure now must be included with all commercial speech. Is the link you're tweeting from an employer? A client? Read More

Good tips on using mobile backend-as-a-service, or PaaS, for mobile app development. Even though small businesses don't have enterprise app stores, being able to develop mobile apps for your business or product will help your marketing efforts so this is good to know whether you make your own apps Read More

These apps help you get the most out of business trips and find some pleasurable activities to do with the downtime too. Read More