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Has it happened to you to go online with the intention of reading a news article and, 30 minutes later, to find yourself watching YouTube videos or looking up an obscure Italian town on Wikipedia? Alright, maybe this wasn’t the exact same trajectory of your actions, but you surely know this serendi Read More

Having a person’s email address doesn’t make them a lead for your business.

What is a lead? A lead is a person who has indicated interest in your company’s product or service. Online, a lead is traditionally defined as a person that completes a landing page. A landing page is a webpage with a fo Read More

Billboards, newspaper ads, television jingles, web promos are all common scenes in marketing. Marketing is a way of life and permeates every aspect of life. Little wonder marketing has become a science of its own.

Marketing has become such a great influence; no longer is anything or anyone accep Read More

Choosing a professional to do a job can be difficult, especially when you do not know what to look for in the consultant, and also when you do not know what to be careful of. You need to know a couple of key aspects to look out for when selecting a tax professional for your business.
Even though a Read More

It is not true that successful entrepreneur are born that way. In fact, anyone can be a successful entrepreneur. However, there are some specific entrepreneurial traits a person must have to be successful in the field of business.

Of course, entrepreneurship is not for everyone. But there are so Read More

So you have decided to use social media in marketing your business, well that might one of the best choices to make for your business. The key question is do you know which is the best strategy that you should use for the campaign to be successful? If you are not sure about that, then be sure to re Read More

It is every one’s wish to work with a good boss. However given the fact that we all are not the same, that wish doesn’t come to pass always. Working with a bad boss can be a very challenging and frustrating one. In fact it is one sure way to hit the rock bottom part of your career.

So the questi Read More

The aphorism ‘leaders are readers’ didn’t just start recently. In fact it has been around for a very long while. Have you really taken time to find out why this is?

Indeed readers are leaders, and I dare add that ‘they are executors too’. The great wealth of information and intelligence embedded Read More

If you are planning to collect pension during retirement, then you should know what happened in 2006. The Pension law began (check out www.fsitax.com for details on the pension law) and it totally changed Pensions as we know it. While the modified pension law might seem a tad confusing to newbies, Read More

In this business of social media marketing, it is easy to become too caught up with social media that it begins to affect your internal marketing strategies. A danger of intensive social media marketing is that it may make you forget the actual, live and physical form of marketing, which is just as Read More