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Whether you’re putting together an ad for a one-time event, running your own small business, or creating an organisation wide ad campaign, there are six key tips to follow to design a successful print ad. Take your initial idea and begin working through the tips below. Read More

Marketing is no longer about selling to your customers, but engaging them. An excellent way to engage your potential customers, as well as build your network of peers and colleagues, is to start and run your own Meeting Group. Read More

Currently the biggest and most popular social media websites include Facebook, LinkedIn, Twitter, Digg and YouTube. However no business can deny that Facebook is a powerful platform for consumer interaction, advertising and having a business presence. Facebook seems to hit the right spot, between Read More

Many people who sell their property rely on the services of real estate companies to carry out all the marketing obligations. However, this got me thinking about some interesting things you could do to potentially boost the interest in your property. Read More

As we at Techlunatic believe that bloggers don’t have competitors , they have team players! So let me take this opportunity to introduce you to some exceptional blogs from the macro niche of marketing- simply put , these are blogs for bloggers Read More

I was lucky enough to spend a day at the Gold Coast Food and Wine Show, which was held at the Gold Coast Convention Centre from the 28th to the 30th of January, 2011. It is a fantastic idea to put such a show and exhibition together, and from what I could see, the hundreds of people there were hav Read More

Just because your business has a physical store or retail front, doesn’t mean it’s convenient for your customers to shop there. We are all leading busy lives, with fulltime work schedules and fulltime home schedules. Perhaps the easiest way for your customers to buy from you, is via your website. Read More

If you’re serious about getting the most out of the micro-blogging platform Twitter – by building credibility, and in turn an audience, it might be time to review how you go about it. Read More

I had heard a great deal about “Socialnomics” before I started to read it. And I must admit, I had some pretty high expectations, maybe too high. Erik Qualman shares his thoughts and ideas about a changing marketplace, in an “intense discussion” manner, as well as pulling relevant examples from l Read More

Ever wonder how much was being spent on social media marketing? Or maybe which social sites the money was going to? Check out the Social Media Marketing by the Numbers infographic to answer these questions and more. Read More