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Converting leads into customers is a very important marketing goal for businesses.  I found this excellent infographic displaying 10 ways businesses can convert more customers using psychology. Read More

Instagram is proving to be an incredible marketing tool for businesses, entrepreneurs and celebrities alike.  What started as an iPhone app, has since been launched as an Android app, and the popularity keeps growing. Read More

Pinterest, the photo sharing network, has been growing and growing, and has been especially helpful in generating new business for some online stores. Read More

Being on Twitter and updating your Tweets is not enough.  There are thousands of potential customers or even business contacts on Twitter, and you need to truly understand how to maximise the time you spend on Twitter so that it is an effective marketing tool for your business. Read More

If your business is not investing in Email Marketing, you are missing out on a huge opportunity to engage your customers and prospective customers. Read More

Having an amazing Facebook Timeline Banner for your Business Page is a very important part of your social media branding.  It is possible now to really get creative in customising your Facebook Timeline Banner. Read More

Women journalists in Australia are improving their personal brands by taking up the Twitter challenge and expressing not just their journalism knowledge and expertise, but also the other sides that make up their whole personal brand.

Let’s take a look at these inspirational business women who ar Read More

I like to stay on top of the latest in the world of internet marketing - and what a big world it is!  I had the pleasure of attending the 3 day web marketing training event at the Brisbane Convention Centre in Southbank, called Armand Morin Live. Read More

When you are a professional celebrant, it is very important to make sure you are found on the web in as many places as possible. A great way to get found, and get an extra link for your website, is to be signed up to Celebrant Directories.

Here is a list of the most popular Australian celebrant Read More

You want your copywriting on the web to either engage your customers or get them to take action.  And the copywriter you choose will be representing your business, so it's important to make sure you choose the right one. Read More