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When you consider all your options for social media marketing, it can be overwhelming. Start here... Read More

Chances are you’ve already seen your fair share of emojis littering social feeds and text messages. But just in case you’re not quite sure what we’re talking about, we’ll officially introduce you to the visual world of the emoji and explain what makes them a perfect fit for marketing campaigns. Read More

“You’re watching a movie with your granddaughter and you say, “That actor sure looks familiar.” And suddenly the little girl whips out her tablet computer, taps on it a couple of times, and says, “It’s Joseph Gordon-Levitt — the kid from Third Rock From the Sun. He just got married!” You know you c Read More

“Social media is not going away; it's up to businesses to board the train or get left on the platform.

What other tool can build relationships between businesses with such ease and speed?

What other channel can generate enhanced exposure for your business and develop brand loyalty without spe Read More

Does your business know how to use Pinterest to attract web traffic and business leads? If you are like most, then the answer is no. And it isn’t through any fault of your own. It is a relatively new social network that many people and businesses are trying to work out. Pinterest is a great platfor Read More

To be a successful online business a mobile application is essential. However, a bad app is no better than having no app at all. And it's hard to shake off the bad reputation you will get for your app not being up to scratch. Here are five key factors you need to employ when creating your business Read More

“Instagram isn’t for every company, but when it’s done right, it can drive regular sales. If you have a growing Instagram profile that gets some engagement, but you’re not sure how to translate those likes, comments, and follows into sales, these actionable points will help get you started in the r Read More

Wondering, what the top industry experts are predicting for the state of content marketing?

Then wonder no more!

This infographic, courtesy of Express Writers, presents 19 content marketing trends and predictions that (according to experts) are going to dominate in 2016. Read More

Did you know that 80 percent of the global Internet traffic will be attributed to video content in 2019 and that, overall, as a percentage of global internet users, YouTube still leads in every market (but the gap is closing). 8 Billion videos are viewed on Facebook daily? Read More

Your headlines - on blog posts, infographics, articles, landing pages, email campaigns and other marketing collateral - are arguably the most important part of your copy.

Spend the time to make your headlines an attention-getter to give your content its highest chance for success. Read More