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We all know that the Internet is an aesthetic space where images, graphics and videos play a prominent role in the stories that marketers and companies narrate. But as the accessibility of web design among masses has increased at a progressive rate, it is changing at a faster pace.

Therefore, al Read More

Have you ever wondered how many posts get published each day? Over 1 milion posts! Yes, that’s right! Just take a look at this amazing blogging statistics meter from Worldometers.info.

Now you’re thinking: “With so many blog posts being published each day in the world, how can I make mine stand Read More

Do you use social media? Want to engage your audience better? Updating your audience on social media can be a great asset when it comes to increasing your brand's popularity and reputation, however what many businesses don’t understand is writing any old social media post won’t help your cause. Whe Read More

A thought leader is a person who shares their ideas publicly and influences others to change what they do, how they think, or what they believe.

But can a company be a thought leader too? Absolutely. People like thought leaders. To be a thought leader in your industry you must connect to your au Read More

Social media is taking over the world. There are 1.49 billion monthly users on Facebook, that are active users. That’s just Facebook, and not considering all of the other social media sites that are showing popularity online and on mobile media.

In a recent post on 2016 social media trends, stat Read More

Twitter is a great platform to share your thoughts and opinions, to interact with people in your niche, and to promote your business or brand. However, even if you are an active Twitter user, you may not know all of the Twitter secrets that will help you improve your social media presence. Read More

Long before your launch, there is marketing work to do. And before any marketing begins, there is marketing work to do. You may think your product or service is the “best thing since sliced bread,” – after all, it’s your baby. But now is the time to get realistic and figure out how you get that pro Read More

Internet and social media has taken the world of marketing to a whole new level. Today, every single business whether it is a small startup or a gigantic company uses internet as a primary resource to connect with the intended audience.

But for all this, a killer content marketing plan works as Read More

Every social media platform excels at a different function - you don’t post video to the same platform as you post quick information updates - but businesses often fail to approach social media strategy in a uniform way. Luckily, Smart Paper Help’s recent infographic on both business and user engag Read More

The visual form is a proven method to grab eyeballs. The human brain is easily distracted and it takes something to stand out amidst the sea of content that is available on the internet. Images, memes, creative digital art and various other formats of showcasing your product/idea are now available Read More