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A trend is emerging among larger (often retail) brands of increasingly sophisticated technology becoming an integral part of the product offer and promotional techniques. This ‘seamless marketing’ movement, often referred to as Growth Hacker Marketing, sees marketing not seen as a separate island o Read More

Huge congratulations to our award-winning client, White Cross Vets for securing not just one, but two awards at the Veterinary Marketing Association Awards 2015.

The new website that Jonny Ross Consultancy (working in collaboration with HR Marketing and Copy) delivered for White Cross Vets secur Read More

On Tuesday 24 March I will be speaking at the Conference and Hospitality Show 2015 on how to increase engagement through video and blogging.

In my workshop, I’ll explain how to create attention-grabbing videos and blogs that will:

- boost your search engine ranking
- wow your audiences
- Read More

Social media platforms, online reviews and blog articles have made it ever so easy for members of the public, or for other companies, to leave online comments or negative reviews that mar your business' reputation.

Of course, there is nothing any business can do to stop people doing this; howeve Read More

It was announced at the end of last month that Google has finally introduced mobile friendliness as a ranking factor, meaning websites will now be ranked according to their mobile compatibility. But, this change should not have come as a shock, the search engine giant had previously made it clear t Read More

We are celebrating. It’s our birthday! Jonny Ross Consultancy is four years old this month. We’d like to take this opportunity to thank all our clients – past and present – for making these past four years so exciting and enjoyable.

A birthday is a great opportunity to both reflect and plan ahea Read More

We can learn a lot from what the big brands do on Instagram, but the business social media marketing success stories aren’t just for the big guns. Since brands started using Instagram as a way of advertising their goods and services, we’ve seen more and more creative content on the photo based soci Read More

The past month has seen big Facebook, Twitter and LinkedIn announcements that will impact on businesses. Is your organisation ready to respond?

Below is a summary of the changes, some of my thoughts on why the social media platforms are changing, and some tips for businesses on how to respond. Read More

This is a guest blog post from Dominic Colenso, an extremely charismatic individual I had the pleasure of working with a few weeks ago, I hope you enjoy!

No two human beings are the same. We’re all unique. It makes the world a more interesting place. However, it also poses an interesting challen Read More

The MODA UK conference in Birmingham NEC invited me to attend as a social media speaker to talk about ‘Blogging and the power of pictures’. MODA is a leading UK independent fashion trade conference.

In the morning, I chaired a panel discussion on marketing and PR for retailers, and in the aftern Read More