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13 Timeless Lessons from the Father of Advertising

Avatar Posted by kimonos under Advertising
From https://www.copyblogger.com 1930 days ago
Made Hot by: businessgross on August 17, 2019 11:02 am
During his years as an advertising executive and copywriter, Ogilvy created some of the world’s most successful and iconic marketing campaigns, including the legendary Man in the Hathaway Shirt, plus notable efforts for Schweppes, Rolls-Royce, and the island of Puerto Rico, among many others. Read More
You’re probably already familiar with Google My Business.

If you aren’t, as a quick recap, Google My Business is a simple way to claim your office address or storefront on Google. Read More
Your average pitch meeting lasts about 3 minutes 44 seconds and (if successful) is worth around $1.3 million.

That’s more than $5800 per second. Read More
It's possible to reduce your turnover, increase employee satisfaction, and run a smarter, more effective team at your restaurant. Learn how. Read More
Initiatives in improving employee productivity entail implementing a motivation strategy. It comes in many steps starting from studying your employees, researching other possible approaches, creating a proposal for the accounting department, involving the upper management, and asking for feedback. Read More
Running a remote team can have it’s challenges. From syncing of time zones to general issues regarding camaraderie there are many issues to address. If these problems are not unknown to you, you can find valuable answers to some of them at Running Remote Conference, held in June 29–30, 2019 in Bali Read More
Though we love a reason to celebrate as much as anyone, we believe it’s also critical to recognize that Pride is much more than what meets the eye.

Read More
Where do you see yourself in 5 to 10 years?

Directed at startup founders and teams, this question is interpreted very differently depending on who you are and what you want to achieve as a founder. Read More
Content analysis is a marketing task that’s never really complete.

You need to come back to your old content again and again to see what should be updated, which new visibility opportunities can be pursued and how to better optimize it for more conversions. Read More
Are your Facebook ad costs too high or your engagement too low? Wondering how to get your Facebook marketing back on the right track?

In this article, you’ll find causes and solutions for common social media marketing problems. Read More
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Share your small business tips with the community!