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Remember that old 1980s movie “Field of Dreams?” Kevin Costner is driven by the constant whisper … “If you built it, they will come.”
Well, in his latest book, “Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses,” Joe Pulizzi isn’t wh Read More

“What are you doing in Frank’s office,” I ask Bob who is staring at the overhead light fixture. Startled, he quickly looks down. I continue to tease him, “What is this? A meditation room? What are you doing?” Read More

When I’m writing, it’s common for me to run my latest (and hopefully greatest) ideas past my wife.
Normally, I get a laugh or a nod and sometimes a puzzled look, but mostly I just get recognition that it’s pretty good and I move on. But this cartoon had me stumped. Read More

If employee engagement is subpar within your company, you may want to take a hard look at the fringe benefits you’re offing your employees.
The benefits you offer can also make or break a prospect’s final decision as to whether he or she will accept a position at your company. Don’t scare away fre Read More

A year after it forced users to download the Messenger app to continue messaging friends, looks like Facebook’s big bet has paid off. Facebook Messenger is now the second most popular mobile app in the United States.
For the first time, the app edged out YouTube by 0.2 percent to occupy the second Read More

Video calling is not new, and there are many apps in the market place. Whether you are using your smart mobile device or PC, you can use video to communicate with just a click.
T-Mobile is aware of that, but what it has done with its Video Calling is make it work right out of the box. This means y Read More

This week 14,000 people descended on Boston for HubSpot’s annual conference, Inbound Inbound 2015. That’s a far cry from the 200 to 300 people attending the very first Inbound in 2008, which I had the pleasure of participating in as a speaker.
But this year, attending with my analyst hat on, I wa Read More

Small healthcare businesses that constantly outsource their patient lab work may benefit from a recent deal.
NOWDiagnostics Inc., based in Springdale, Arkanas, has acquired ZBx Corporation of North York, Ontario, Canada.
Both companies are in the business of providing more point-of-care lab work Read More

Though women account for more than half all undergraduate and graduate degrees, the unfortunate truth is we still lag behind men in the workforce. On average, women earn 78 cents on the dollar compared to men.
If you’re a woman of color or a mother, your earnings rate shrinks even further. Read More

It appears Yahoo is following in the steps of Google by opening a Preferred Partner Program. The goal is to recruit agencies to resell Yahoo’s Gemini ads to smaller companies. The company recently partnered with ReachLocal, a small business marketing platform. Other partners include Marin, Acquisio Read More