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No matter how much people like you (and that's "like" as in the emotion, not the Facebook activity), it's quite possible to overdo this social engagement thing.

So, as much as you're tempted to share your daily specials, your employee of the week, a funny video on YouTube, and a top-10-tips blog Read More

Hundreds of retailers have closed their Facebook storefronts. Does "the Pinterest model" hold the key to saving F-commerce? Read More

For some brands, the term "social media marketing" implies transplanting the same old marketing messages from traditional venues into your Facebook, Twitter, LinkedIn, and YouTube feeds.

Which brings us to the first mistake that could be blocking your social success: the idea that it's all about Read More

Kicking off a brand-new blog series on the top 10 mistakes that could be standing between you and success in social media marketing. Read More

The new Facebook Timeline layout for Pages doesn't go live across the board until March 30, but some have decided not to wait. Check out these 5 brands that are already rocking the new layout. Read More

3 things you absolutely must do to get your Facebook Page ready for the Timeline rollout on March 30. Read More

Last week a surgical team made medical and social media history by broadcasting an open-heart surgery -- including photos and videos -- on Twitter. Read More

A review of Post Planner, a handy Facebook app that lets you schedule posts in advance with some pretty nifty features. Read More

Give your audience a step-by-step guide to following your social media activity with a simple video tutorial. Read More

One dad's tirade on YouTube breaks a lot of rules for viral video ... but that didn't stop it from garnering 23 million views and counting. Read More