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Every company which has marketing and sales departments has at some point, witnessed the famous – sales and marketing fight and blame game – more commonly known as the sales and marketing mis-alignment. Read More

Everybody knows the Trump brand; this is one family who definitely knows how to do the right things in the right way to create the most efficient, well oiled and successful business! I did some digging on Ivanka Trump, Donald Trump’s daughter. Read More

Facebook advertising: Important facts you should know to maximize the efficiency of your ads and get as many Likes for as little money as possible. Read More

DICK DARMAN, the White House budget director two decades ago, once boasted of his ability to identify and shoot down hidden tax increases this way: "If it looks like a duck, walks like a duck and quacks like a duck, then it's a duck." Read More

There has been lots written about social media becoming an addiction for people – and indeed there are plenty of guides, videos and tests that support this. But the same can be just as true for companies both large and small, where an addiction or over-obsession with social media becomes more and m Read More

Social media, popular Web-based technologies that let people socially interact with one another online, has changed the way small businesses communicate with customers and market products and services. Read More

The power of social media is not hidden from any one. Companies are investing millions of their advertising budget, on these sites, just to achieve their objective. Read More

The sheer number and volume of acronyms thrown around the blogging and internet marketing field can be overwhelming, KWIM? (know what I mean...) We are often Read More

Learn the best practices for using Twitter to promote your small business.I have to admit that I am relatively new to Twitter. Sure, I have had various accounts for few years now but it was only this year that I started using it to promote myself and my brand. Read More

Running a small business is extremely time consuming. Time equals money; the less time you spend on repetitive busy work, the more time you will have to work on the important aspects of your business. By utilizing the right software programs you can Read More