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It’s important you use every outlet available when it comes to holiday marketing and advertising, but Facebook is arguably one of the most important. Social media in general is a great way to advertise no matter what time of the year, and Facebook in particular has made it easy for eCommerce compan Read More

Twitter CEO Jack Dorsey says he plans to give about one-third of his Twitter stock, or 1 percent of the company, to Twitter’s employees. But hold on. There’s a method to Dorsey’s madness. He figures a share in the company will give his employees a greater stake in its success. Read More

If you’re a publisher, then you’re most likely aware that ad blockers are doing some damage to your income. In fact, according to PageFair and Adobe, ad blocking is estimated to cost publishers approximately $22 billion in 2015! Read More

Thinking of opening your first retail store? No matter what you intend to sell, you’ll need a lot of different supplies to make your store look professional and welcoming to your customers. Here is a checklist of items that can get you started on building a retail store that customers will love. Read More

Inventory is and has always been a tricky problem for small business owners. Having too much of an item in stock that doesn’t sell is a rookie mistake, as is running out of popular products. However, a new tool called Google Shopping Insights might be just what small business owners need. Read More

Unless you also use a social media recruiting strategy to look for potential employees, you could be missing out on some fantastic job candidates — candidates that big companies are going to snap up. Read More

What so many companies forget is the importance of using product reviews in reverse. In other words, leaving product reviews as a brand or as an individual associated with a brand can be huge. It helps you show off what you know, make connections with like-minded companies, and earn that visibility Read More

Microsoft’s new Surface devices seem to be hitting it off with business customers. The company claims it has seen unprecedented interest with this generation than any before it, including many early adopters. So, to further this momentum, Microsoft is adding a new Surface warranty and trade-in prog Read More

The initial passion most business owners have when they first establish their business can eventually diminish. And while this is not the case for everyone, unless entrepreneurs adopts a proactive stance to keep them and everyone around them engaged, they may eventually suffer the same fate. Read More

Twitter has unveiled Twitter Polls, a new feature that allows for the collection of feedback in a more straightforward way than previously possible on the service. Here's some of the details. Read More