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Here are our picks for the seven best brand viral videos from the first seven months of 2013. We could tell you our choices were determined by a complex algorithm, but the truth is we just watch a lot of online videos. Read More

A recent study from Experian reveals email open rates and clicks are holding steady when compared with the same time last year. Check out these insightful results of email marketing from the 2013 Q1 Email Benchmark Study. Read More

For businesses and brands, it’s easy to be skeptical about social media. But let’s put all that aside for a moment and talk about social media from a human perspective. Let’s take a look at the three real reasons social media matters. Read More

Despite all the collected and shared marketing knowledge out there, many businesses and nonprofits continue to make the same mistakes. Here are a handful of these all-too-common marketing mistakes, and some quick tips on how your organization can avoid them. Read More

Hasbro, Axe and Zicam all recently took creative approaches with their marketing efforts. We’ll tell you whether their attempts were inspired or perspired—and what you can learn from their shots at marketing glory. Read More

Here are ten stats that illustrate the increasing role online content and social sharing now play in news consumption and political persuasion. They also provide some key insights for organizations about how peer influence, online giving and news content can be used in marketing. Read More

A blog will bring more people to your website. A lot more people. And you definitely want more people on your website. Here are three specific ways having a blog adds value to your organization’s website. Read More