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s traditional marketing dead? Sort of.
There will always be a place for traditional marketing such as direct mailers, newspaper ads, etc……but using traditional marketing as your only source of marketing is as dead as the companies that continue to stubbornly refuse to embrace the internet.
It’s Read More

Do you ever wish you could know, besides a “gut feeling”, that your marketing efforts are working? Are you failing to connect the dots between your marketing campaigns and company revenue?
You’re not alone. Read More

BtoB online marketing is much different than BtoC marketing. While online marketing today allows you to reach a broad (but still targeted) audience at a cost effective price, BtoB marketing still takes targeted prospecting in order to reach your ideal audience. Read More

When it comes to being a Facebook user, you are not the customer, you are the product.
Facebook has more information about its users than most people realize. They know where you live, where you visit, what you like and not like, what websites you visit and even your purchase behaviors. How do t Read More

Google released a new update to their Local Search algorithm a few days ago and it may mean big changes in how your Google+ Local Page and website rank in the local search results. Read More

If you’re a new business or one that’s just starting to focus on online marketing, this is a good question to get you started in the brainstorming process so you can decide which marketing channels will work best for you. Read More

Think having great ideas is all it takes to be successful? It's worth nothing without great execution. Check out this great article on Ideas + Execution. Read More

Have you ever thought about hiring a freelancer online before? If anyone could benefit from outsourcing, it would be small business owners, Lord knows us small biz owners have our plates full. Read More

Does advertising on Facebook really work?
Yes and no. For most small businesses, probably more on the “no” side. That is, unless you really know what you are doing when it comes to creating an effective advertising campaign. Read More

As a business owner, the success of your employees and your business rests on you. You are the leader, manager and role model. Your employees look to you for guidance. You set the tone and culture for your business. People want to work for people that inspire them, that teach them, that are loo Read More