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Want a quick trick to boost your business and outreach efforts? Spend more time trying to understand your target market. What makes them tick? What they like? What they hate. How they consume information? Who they trust……
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In part I, part II, and part III we learned how to engage, engross, and enthrall. Now here’s something most people won’t tell you - if you want to truly keep your customers coming back what you do AFTER you finish the project is even MORE important than what you did to get the client in the first p Read More

The Social Security Administration (SSA) has resumed sending employers no-match letters, Mary Pivec, an attorney with Keller and Heckman, told SHRM Online in an April 12, 2011, interview. The SSA stopped sending no-match letters after litigation arose in 2007 challenging a proposed no-match rule is Read More

Last week I discussed some considerations for choosing between the various legal entities that are available when you start a new business venture. I noted that, while not always the best choice, limited liability companies (LLCs) are often the best choice for new business ventures—especially wher Read More

A very recent court decision demonstrates the importance of clarifying between obligations of business entities and obligations of the business entity’s owners in contractual relationships. In Uduak J. Ubom v. SunTrust Bank, the Maryland Court of Special Appeals held that a business owner (a law fi Read More

1. To Avoid Dysfunctional Bosses

Some bosses have major mood swings. Do you enjoy having a new boss every 20 minutes?

Sometimes, no matter how hard you try to be a model employee, some bosses just can't be pleased. I know that you may find this hard to believe, but bosses are human, too. They Read More

Today I sat down to write, but had absolutely no idea what exactly I wanted to write about. I then decided to do some scientific research (which consisted of me typing into Google, “today’s best quote” and seeing what came up), telling myself the results would be my topic of conversation.

This i Read More

This article marks six months since my first weekly post for 365daysofstartups.com. In light of this milestone, I thought I would provide an overview of the topics that have been covered thus far. Read More

It is a common misconception among many business people and creative professionals that copyright law or some other law inherently protects their "ideas" from misappropriation. In fact, copyright law does not protect ideas themselves, but only protects creative expressions of ideas fixed in a tangi Read More

By many accounts, the franchise "industry" is one of the privileged that is poised to react favorably to the down economy. Coupled with the recent boom in the popularity and understanding of the franchise model, this is perhaps one of many reasons that more and more businesses in a wide array of in Read More