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Surveys engage people. But did you know they can actually influence customer loyalty and profits? Research from the Harvard Business Review shows that simply sending a survey can increase profits. Here's why. Read More

Big data is more than a buzzword; it’s powerful stuff. Big data refers, of course, to a high volume of data that needs a lot of computing power to make sense of. Let me show you five methods for making better use of the data that you likely already have in your business--or that you could inexpensi Read More

Video marketing is still a relatively new tool for businesses. Some might even require help with creating compelling video content. That’s where Jetty Productions comes in. Jetty Productions LLC is a digital marketing company that focuses on video content. Read More

If you used a credit card to pay for services or products at The UPS Store this year, your private information may have been hacked. In a statement issued this week, The UPS Store Inc. says that 51 of its franchise locations across the country were victims of a malware attack. Read More

Have you ever had a hobby that you thought just might work as a business? Denise Zannu was once a schoolteacher who simply enjoyed making soap for herself. Now she has a full business with multiple product lines including soap and other bath and body products as well. She’s been in business almost Read More

Your business Internet connection can be viewed similarly to that older laptop. If you choose old tech over new tech when it comes to your connectivity, you are missing out on all of the benefits. Read More

Consumers have the right to leave reviews that are as positive or as negative as they please, provided the information included is true. However, one French blogger was recently ordered to pay a fine and change the name of a restaurant review because owners claimed it was hurting the restaurant’s b Read More

Si Gornick knows that small business owners don’t have that kind of marketing budget … not even close. That’s part of the reason he created Moovd. Moovd is a browser-based “kinetic typography” generator that you can use to create a similar ad or other presentation video for your small business. Read More

Staying on top of technological breakthroughs and innovations is important for business success. By doing so, you will be able to quickly adjust to market forces, save time and identify ways to streamline and strengthen your business processes. Read More

While most of the U.S. (and many others) is sweltering and not thinking of snow, leaves, Christmas or Hanukkah, small businesses who want to leverage more Holiday sales than last year – need to start preparing now. Read More