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These days, it seems everyone has a loyalty program–grocery stores, drugstores, restaurants, airlines, movie theaters . . . These loyalty programs are started to entice repeat business. Loyalty cards typically allow consumers to receive discount prices, earn points on their purchases, and receive c Read More

You may be apprehensive about switching to an automated billing system due to unfamiliarity or a notion that you’re company is too small and can’t afford it. Maybe you think it’s too hard to set up. If you’ve resisted automating your billing, it may be time to reconsider. Read More

Billions of dollars are spent every year on marketing in the U.S. A good chunk of this amount is spent on television advertising. Due to the viewer’s ability to skip television advertisements, companies are focusing more resources on guerrilla marketing and product placement campaigns than ever bef Read More

No matter what industry you’re in, you can always benefit from more email subscribers. Email is still the most cost effective method of updating consumers about your brand, its goings-on, and special promotions. According to the Direct Marketing Association Power of Direct Economic-impact study, co Read More

Typically, a business is allowed deductions for depreciable, tangible, property. However, § 179 allows a business to treat the entire cost of any § 179 property as an expense which is not chargeable to their capital account. The full purchase price is allowed as a deduction for the taxable year in Read More

A Cornell University study found that businesses in the U.S. lose more than $150 billion a year due to lower productivity and employee fatigue. Numerous research studies have shown that taking a nap improves an individual’s reflexes, alertness, dexterity, memory, and cognitive functionality. In fac Read More

Location-based social networks introduce deal feature so businesses can offer incentives to users who check-in to their location. Read More

Whether you love them or hate them, you have to admit Tom Brady and Peyton Manning are excellent leaders for their respective football teams. Yet, each took a very different path to get to where they are today. On one hand you have Peyton Manning, a guy who was drafted number one overall in the [.. Read More