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User experience is everything when it comes to increase direct bookings on your Hotel website. A good user experience cuts down on booking abandonments thereby increasing your hotel’s profitability. A positive user experience comes down to website performance, ease of booking, and compelling conten Read More

Many Hotels dreads the pesky online Hotel reviews. A positive reputation is one of the most powerful marketing assets a Hotel must convince new customers to contact them. The social proof contained within reviews and star ratings helps consumers short cut their research and make decisions faster an Read More

Through Social Media, your Hotels customers today have got easy access to Social Media tools and information that amplify their voice. The question often is does Hotels take the time to really listen to the ongoing conversations? It is important to understand just because you choose to ignore the co Read More

The Hospitality industry consists of four main sectors. These include lodging, food and beverage, recreation, and travel and tourism. It is a very competitive industry, and those businesses in it need to get maximum value for every dollar they spend on advertising. You already paid money through a Read More

Today every Hotel will need a Social Media Business Map that will help you understand the critical factors impacting your Hotel right now, then refocus and realign with the Hotels overall strategy you need for competing and innovating. Success with Social Media comes from implementing a dynamic Soc Read More

Traditionally a meeting is defined as a gathering of two or more people convened for the purpose of achieving a common goal through verbal interaction, such as sharing information or reaching an agreement. All meetings are events that serve a business or educational purpose. In the Hospitality Indu Read More

Advertising on Social makes it easy to find the right people, capture their attention and get results. Affordable Social Media ads are new Hotel opportunities when you a solid foundation in place for your Hotel. It is not uncommon to get requests from Hotel owners or managers that don’t care about Read More

Establish your Hotel business where your customers spend their time – on Facebook. Create a Facebook Business Page It all starts with the foundation. Your Hotels foundation on Facebook starts with creating a Business Page that let you get discovered and connect with people. With a Facebook Business Read More

All Hoteliers with a real backbone look at profitability and how it impacts property value. One challenge for many years has been raising customer acquisition costs. The Hotel Industry is known for its complexity and fragmented structure. A hotel can be owned, operated, branded and asset managed by Read More

It is time for Hotels to draw a line in the sand. Learn more about Social Media Task Teams A New Hotel Opportunity. Read More