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One of the areas we always receive a ton of questions is in the world of branding. It's one of those areas of marketing that everyone's heard of but if you ask them to explain it (or how to do it) they give you kind of a blank stare. Here are some branding tips for small businesses and entrepreneurs: Read More

I found this guerrilla marketing idea and wanted to share with all the small businesses out there that needed a creative jolt to their guerrilla marketing thinking. Here's a neat idea put on by Mentos. This tactic shows a cutout of kids and people blowing gum with the Mentos logo clearly marked on the bubble once it is fully inflated. Read More

Are you doing any kind of target marketing for your small business? More specifically, are you employing any kind of new technologies available on the marketplace that identify specific groups of people who visit, or even shop, on Web sites? Collecting data on these individuals may be a valuable way for you to target your online marketing efforts. Read More

Are you using Facebook for business? Millions of people have flocked to the popular social networking Web site for personal reasons, but businesses - especially small ones - are increasingly using the service to connect with customers. What's great is that Facebook allows companies to interact with customers, not just push sales promotions and spe Read More

Here are useful tips to help any small business or entrepreneur be more effective at making cold calls for increased sales. These are tips offered by seasoned sales experts. Read More

CIT Group, Inc., arguably the largest bank and financier to small business and entrepreneurs, is headed for bankruptcy possibly leaving millions of small businesses, entrepreneurs and startups in the dark. Small firms hoping to leverage the bank for loans on everything from daily operations to expansion just got the rug pulled out from underneath. Read More

Looking for a great way to generate some priceless publicity for your company? Breaking a world record and getting your achievement (and company) into the Guinness Book of World Records is always a good idea. Read More

I came across Michelle Bowles' post offering tips to help corporate blogs stand out and I thought it would be a good idea to review the tips and also apply here to a small business audience. No doubt small business and Corporate America have plenty of differences, but there are things we can learn from Corporate America and vice versa. So let's fi Read More

Having been live for only a year, we'll gladly take a moment to pat ourselves on the back for making Blog Rank's Top 100 list of small business blogs. It's certainly an honor to be in the company of such well-respected blogs that have not only been around for a lot longer than ours, but who also are viewed as some of the most well-respected blogge Read More

The numbers of the third quarter GDP have been announced and it's official: We've “escaped” the worst recession since the Great Depression. I place the word escape in quotes because, as we all know, it doesn't really feel like we've escaped. Some pundits argue the strength of the economic turnaround, which has been fueled largely by government sti Read More