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As the launch date draws nearer, I can't stop but to think how Google Wave can change the landscape of how we communicate and collaborate online. Much has been promised and we have also seen how some of the cool features can improve the way we work. I have thought of 10 benefits that we can yield from this highly anticipated platform. The actual Read More

The older generations are often stereotyped as inadequate in online social networking. Great Grandmother, Ivy Bean from Britain is here to prove people wrong. She is also celebrating her 104th birthday in style today (8th September). She has only started using the Internet after arriving at Bradford care home 2 years ago. While some are resortin Read More

There is always a magical feeling that surrounds special dates like 09/09/09. Because of their uniqueness, people often go out of the way to hold special celebrations and events on these dates. Marketers are no different; they realized how consumers pay more attention to this rare combination of numbers and are pleased to leverage on this behavio Read More

Twitter has been in the spotlight of many since its launch back in 2007. The credit goes to its versatility in any circumstances. It is currently being used for social, business, news and political purposes. Not too long ago, a study revealed that 80% of the people use Twitter for Business. But who are the cream of the crop? Read More

So we have heard of big names like Starbucks, Dell and Whole Foods making their names even bigger on social media. We have also shown you 5 great social media campaigns and social media best practices from the giants and there are a lot that we can learn from their strategies. But are you truly convinced that social media could actually help smal Read More

Over 23,000 people in 16 European countries do. Every year (since 2001), Reader's Digest readers of different countries and languages would vote for their most trusted brands. The brands are grouped into 20 product categories that are commonly used by consumers of the surveyed countries. Read More

A British graphic car crash video has proven to be a great hit on YouTube. This clip depicts a 17-year-old girl called Cassie Cowan, texting while driving and eventually causing an accident that took 4 lives. The video cost Gwent Police force 10,000 pounds to produce, and was initially meant to be broadcast locally. Nevertheless, this video creat Read More

Follow Friday, which is better known as #followfriday or #ff is a hashtag used on Twitter set to happen every FRIDAY (duh.. otherwise why is it called Follow Friday?). It was started by Micah Baldwin to encourage people to suggest great tweeple that they think others should follow as well. Read More

If you have been thinking of marketing your brand or products using social media but have not gone about doing it, what are you waiting for? Don't ever let technology or unfamiliarity pose as a barrier to your progress. To help you get a head start on social media marketing, here are a few tips that I think is essential for success. Read More

Obama girl's Final Destination video hit 1.3 million views in just 5 days. That would have been impressive if Shane Dawson's Final Destination five video series didn't hit 5 million views within a week! Read More