By giving more detailed data, Facebook hopes businesses will move away from establishing Likes as a goal and is encouraging more focus on engagement. The update doesn’t affect the pricing model; Facebook ads will still be sold on a cost-per-click or cost-per-impression basis.
Read More
Bamorse submitted the following stories to BizSugar
Go Beyond Likes: Facebook Adds New Metrics for Advertisers
Posted by bamorse under Social MediaFrom http://sproutsocial.com 4600 days ago
How CEOs Who Tweet Are Helping Their Brands
Posted by bamorse under Social MediaFrom http://sproutsocial.com 4622 days ago
While many business owners rely on social media teams to be active online, it might be time for them to get their hands dirty. According to a recent study by social media branding firm BRANDfog, consumers and employees think highly of company leaders who engage on social platforms.
Read More
Sprout Social Turbo-Boosts Its Dashboard For Enterprise Social Media
Posted by bamorse under Social MediaFrom http://www.fastcompany.com 4763 days ago
Sprout Social launched S2, the newest version of its social media management tool. New features will include a redesigned look, team collaboration and task assignment, an iPhone application, and more!
Read More
« previous1 next »
Subscribe