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Both new and well-established brands are using social media to grow their following, generate leads and increase sales.

Building a brand using social media might feel like a massive undertaking with all of the platforms available to you. But it’s easier than ever to use social media to connect w Read More

This post explains how to shift your marketing direction during and after the Coronavirus. 5 marketing philosophies are examined. Positioning in marketing guide Read More

We will always have to conquer business crisis - which is why you need to be well-prepared to help you manage any future emergency that could occur. Read More

The Franchise King® thinks the franchise community should lead a "No Mask, No Service" initiative. Read why. P.S. Science and facts are included in this op-ed. Read More

By engaging with your audiences on Social right now, you’ll connect and engage with your audience, speak their language, appeal to their emotions, and foster a clear and authentic brand story to show how your brand aligns with their values. Read More

Public Relations Versus Marketing: What are the Differences?

Marketing and public relations (PR) are both important activities for businesses of any size, and they both involve innovation. But how do they differ, exactly? Read More

You have passion for blogging, and you started a blog. Now it's time to prove your expertise by dishing out valuable content. But unfortunately you run out of content ideas, right?

Is that you, my friend?

Good, you’ve found a solution, I will show you How to brainstorm blog post ideas in 7 di Read More

Checklist for Project Managers. Steps to a Kickass Project Kickoff. An infographic brought to you by wrike management project App. Read More

The last thing a new entrepreneur wants to think about for a new startup is how it will end. Yet one of the first things a potential equity investor asks about is your exit strategy. The answer you give can make or break your ability to get an investment, so you need to have the right answer ready Read More

Brands are playing it safe with their messaging, but there are still opportunities to serve and engage audiences.

Creating brand content during a global pandemic is not on anyone’s résumé list of experiences. Brands now have to rethink their customers’ priorities to determine what’s worth commun Read More