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We talk simply. We use normal words, and are sentences are usually quite straightforward. But put someone in front of a keyboard, and there's no telling how complicated they can write. So much business communications comes out as gobbledygook, whether it's an internal memo, a job description, an in Read More

The Google Keyword Planner tends to get a bad rep in the world of PPC and SEO. It’s really not its fault; Google does its best to make the tool as useful and relevant as possible while keeping it free. Read More

What makes one pair of sneakers more extraordinary than the next? How do you choose between one toilet paper brand and the one next to it? Read More

Customer advocacy, customer experience, voice of customer, customer success. It’s hard to have a conversation about one of these topics without another one being brought up. These specific terms are the driving factors of what customer-centric businesses claim is behind their go-to-market strategy. Read More

What does the European Union’s Article 11, colloquially referred to as “The Link Tax,” mean for search engine optimization (SEO) Read More

Blogging consistently throughout your blogging career is not going to happen.But the truth is, you can re-energize yourself and get fired up again as you’d never before if you follow some of the blogging consistency techniques I’m going to share with you in this post. Read More

Small business owners with limited resources can create successful high impact promotional campaigns using these tips. Read More

It's true. Burger King is getting impossible. The burger. Check out the new Impossible Burger at Burger King today. You won't believe what it's made from. Impossible? Read More

Are TVs inside your business crucial?
If you’re a sports bar, obviously you’ll say flat screens on the wall are 100% crucial to business. But at gyms, screens seem to exist so that members can zone out as they work out. And owners of medical and dental practices might think TVs in waiting rooms ar Read More

You must create a winning culture when growing your small business. On this week’s Small Business Radio Show, Jeff Hayzlett joins us. Jeff serves as a prime time television host and former Fortune 100. He says it’s all about creating a “hero factor.” Jeff’s book “The Hero Factor: How Great Leaders Read More