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It's easy to do well in social media marketing if you've got a product or brand everyone loves, right? Well, if you've got a less than popular product or service such as hygiene, insurance, or office supplies, you too, can kill it with your social media marketing efforts... and we'll show you how t Read More

Anita Rosen joins Jim Blasingame to remind you that new media strategies really that different from your traditional strategy, and should be developed with the same customer-centered principles. Read More

On Wednesday, Forbes released their lists of the most powerful women of 2014. This marks the tenth anniversary for these honorary rankings. The 100 Most Powerful Women includes those who are also in the rankings of top women in tech, powerful female billionaires, powerful women in media and enterta Read More

This week I asked our panel of experts…

“Working at home with kids (summer time). If you have kids at home – how do you manage your home during the summer to actually get work done?”
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In nature, being different allows for plants and animals to thrive instead of being choked out by competition. Same for business. Read More

This month we challenged our community of biz owners on the productivity of their team. We gave out some free tools, and caused a bit of controversy as well. Here's 5 top articles every business owner needs to read! Read More

Summertime is just around the corner and for many businesses; this time of the year is an easy one to feel like you can coast on by. Maybe you’ll run a sale here or there, or an extra promotion for one of the holiday weekends, but you’re likely to be more relaxed on all of your marketing initiative Read More

The money is in the list.

It seems I hear this phrase everywhere. For good reason – it’s true.

Email has consistently delivered the highest or second highest return on investment. This makes it more effective in generating sales than direct marketing, content marketing and social media. (Sour Read More

SEO has changed a lot over the past few years and tactics that were once highly effective no longer work and can now even have negative impact on your website.

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Presentations can go one of two ways: be a complete snooze fest or an opportunity to get the audience hooked on your company. Here are a few tips on avoiding... Read More