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Small business owners know the power of personal connections. And connecting online via social media has never been easier or a better way to market to potential customers. With more than 78% of people with a social media profile in the US alone, now is the time to reach your audience via various s Read More

There are a lot of techniques and technologies are at the disposal of the marketers today. From native apps to powerful mobile web to mobile-friendly responsive web design to location technologies like Beacons to augmented reality, there has been a plethora of technologies that marketers can put to Read More

Just because your audience wants visual, shareable content that they can respond to emotionally, that doesn't mean it can't come from your blog. Here's how. Read More

SEO is powerful whether you believe in it or not. Throughout the years we have seen magic happen for our clients, and gigantic returns on their investments. We were able to achieve this because we were good at it and were able to be different from the rest of the industry. We were a success because Read More

It is not enough that your employees are well-trained. Always prepare for the worst case scenario so that when an unfortunate cyber incident occurs, the organization will not be left in the dark. Read More

So you want to write an article that ranks on the first page of Google for a long-tail keyword? Fine. So does everyone else. Ranking on the first page of Google for well-selected long-tail keywords remains one of the fastest ways to get your content in front of thousands of people. But how do you d Read More

When brands think of optimization, efforts tend to favor search engines for getting found and websites for generating leads, i.e. email addresses.

But what happens once you’ve generated those leads?

As the number of emails sent each day continues to rise, and the number of environments your s Read More

Cash flow, inventory, grouchy customers, social media meltdowns, online reviews… We know how stressful running your business can be. Here's something to help ease the stress a bit.

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Photography services are always in demand. If you’re a photographer, you have the ability to create a very successful work-at-home business by photographing a variety of events, besides the typical family photo shoots and senior pictures. This can allow your business to take a different approach by Read More

While the focus right now is on the upcoming Presidential election, you’ve got your own campaign to work on: winning over your customers. Elections happen every day when people choose to buy from you … or your competitor. Use these tips to ensure that you’re the candidate of choice. Read More