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How will you use the new "Reactions"? Is this appropriate for customer engagement? Let us know what you think in the comments below! Read More

A marketing positioning statement is like preparing for the story of your product or service. While it may seem like an unnecessary step, it’s absolutely critical for maintaining clear, consistent and effective messaging across your platforms, mediums and channels. So let’s take a closer look at ho Read More

With so many different pet-related businesses out there, it was just a matter of time until marketing and design minded entrepreneurs began focusing their efforts on that niche. Sniff Design Studio does just that. Read More

As social media continues to grow, more and more social media management tools have become available, but how do you choose one? Lilach Bullock has some ideas. Read More

There are two types of people in the design world: one who loves flat design and the other who doesn't. So, which category do you fall in? The first? Then you are sure to like this. While shuffling through the rich history of design, Bauhaus stands firm as the root of the web design revolution. Tha Read More

Do you feel challenged by Facebook marketing? If yes, be assured, you are not alone. Amidst crowded news feed, the algorithm updates in Facebook often makes it tough for the brands to get noticed. Do not despair. There are several strategies that work well on Facebook. Read More

If you ask a person on the street which word is likelier to contribute to personal and professional success—yes or no—that individual will probably choose the former. But as many leaders in the world of business and politics will tell you, learning to say no can be every bit as important as knowing Read More

Do you ever wonder what it really takes to succeed in business? Is it having the most revolutionary business idea? Is it money? Is it timing? Is it the competence of your team? All of the above are important, but one of the most important business success factors is: Read More

New social networks are constantly bubbling up. Many are even sticking around and building an audience. Here's a look at four rising or under-the-radar social media sites and apps your company may want to consider testing out this year. Read More

For most industrial manufacturers and distributors, it can be difficult to rise above the competition. One of the reasons this can be so challenging for distributors is that their competition typically has the same type of inventory. Read More