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Startups are hungry for credit, but banks and other financial institutions have never been stricter, pushing businesses to seek alternative financing. Read More

After watching HootSuite University's video, Building a Powerful Community on YouTube with Ryan Nugent, I realize that's just the beginning - and that I've been looking at it all wrong. Instead, it's what comes before and after publication that really makes YouTube a social tool, and ultimately, an Read More

In this post I want to share with you some information and lessons learned from about three months of participating in some social network sites. The context of it is focused on traffic that means I’ll try to answer the question: ”Is your effort worth to participate in specific social network site Read More

Are you looking to make a splash into the online scene? If so, look no further, here is the complete information on how to gain a large audience with a small budget. Read More

Social influence is driven by 5 factors: message type, message form, device, time, and user engagement, according to new research by Lucule Consulting. So are you still counting on finding people with high "influence scores?" Forget about it. They make less than 3% difference versus anyone else. Read More

"Keeping Gen Y employees is like trying to nail jelly to the wall.” Well, you’re wrong. So why do your Gen Y employees keep leaving? Read More

Are you desperate to catch the eye of your blogging audience? Use these 5 practical tips.

Do you seem to attract an audience of crickets to your blog? Are you ready to draw in a large, responsive audience to your latest post? Build an eye-catching blog. Think about it: what makes people stop by Read More

I’m writing and speaking more and more about social business these days, as are many others, of course. Some of the others are really writing about scaling social media inside larger organizations. That’s certainly important, and a challenge, but it’s… Read More

Sure, it's great to understand your business and its story--but to sell more, you need to understand your consumers, too. Here's how. Read More

Many small businesses launch based on a theory of how their product will interact in the market, who and who their customers are and where they will be found, and a revenue model that they believe will work. But at the end of the day a theory is just that and many startups find that they have been Read More