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In their passion and excitement about a new product or service, entrepreneurs tend to continually narrow the scope of potential competitors, and often claim to have no direct competitors. This raises a big red flag with potential investors, who conclude that no competitors means no market, or you h Read More

Ever wondered "Why don't You get +1's, comments and reshares like everyone else on Google+?" Well, the short answer is, don't just know what to say, know how to say it. Take a look at this infographic that breaks down how to get more engagement on Google+. Read More

Practicing HR professional, director of TheCareerCafe Kazim Ladimeji shares his thoughts about why a Balanced Scorecard is crucial to the survival of a growing business. Read More

Rebecca is the Altimeter Group‘s digital advertising and media analyst. She’s also an author, columnist, journalist, and frequent speaker.

Her books, The Truth About Search Engine Optimization and Content Marketing, should be required reading for small business owners and marketing professionals Read More

Are you using KPI’s to drive performance and results, or just a means of collecting check marks for a different pay-off? Read More

Have you ever wanted your readers to take more notice of what you have to say?

You’re not alone.

And have you ever wanted other bloggers, journalists and writers to reference you as an expert in top publications on the web?

Countless others have done this and you can too.

But HOW?

Th Read More

It’s been almost a decade since the release of ‘The Pursuit of Happyness‘, and yet it still sticks in my mind as such an iconic inspirational film. Everyone should have seen this film, and especially those who have their own dreams that may be constantly put down by others. Read More

By Mark Runyon

I know bad SEO. As a regular contributor on the Google Webmaster Forums as well as specializing in helping clients remove Google penalties, I’ve seen it all. Bad SEO can bomb your website back into the stone ages courtesy of a Google penalty. It can take months and sometimes even Read More

Like many apex predators, great white sharks are the top of the food chain. They feared by many and threatened only by few. Too many people have already drawn parallels between this and the business world. Read More

Attracting and recruiting the right talent for your business is an ongoing challenge that many brands invest heavily in. If you get smart and catch the right talent then these investments are rewarded with employees that drive the business forward to new successes.

Maintaining a strong employer Read More