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I recently had the chance to interview blogger and internet marketing whiz Kim Castleberry of Just Ask Kim. Most of you know Kim already or you might remember a post I did called Video Blogging Women on the Rise over a year ago. Kim is certainly on the move, and on her blog, she provides in depth t Read More

This is a comprehensive Guide to giving gifts to clients and employees this Holiday season. It includes information about:

- Who to give gifts to

- 5 Gifting mistakes to avoid, including whether re-gifting is appropriate

- Tips for shipping packages
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As a business owner, I want the same treatment from my support team. Not with food :) , but with business metrics and finance info. Here's what I want to know, and when I want to know it, in bite sizes chunks, prefereably by text or email Read More

If you are looking for an outside investor, you need to know how they see you. Different types of investors look for startups at different levels of maturity. If your startup is at the wrong stage for the investor you are approaching, fishing for money is a waste of time for both of you. Read More

As we all prepare to enjoy another Thanksgiving, we've got 4 easy ways to say "thank you" to your customers and advocates using social media. Read More

Human raters play a vital role in Google’s quest to provide relevant and quality search results. Human raters test proposed changes to the algorithm before it is rolled out and it seems likely that they rate web pages already in the live index as well. Live user behavior with search results is also Read More

I have received close to 10,000 unique visitors from ten blog posts during the past 30 days, and I am considering deleting nine of them... Read More

Social media satire. The recent Klout fiasco stirred up a hornets nest of protest but isn't this just the infancy of social media anyway? I was emotional about Klout's behavior but I guess it shouldn't really be such a massive shock, things do change! At one time Seth's Squidoo seemed OK and accept Read More

Yes, Anita; this one's for you. Several years ago, Anita Campbell, the CEO and Editor in Chief of Small Business Trends, put out a call for small business experts. Her website was starting to gain some serious traction... Read More

Let's be honest, you're trying to sell something - and people know that. Third parties will always be more credible than interested parties, which is why customer video testimonials are your most effective marketing tool. Rightlook Creative gives 5 simple steps for how to make video testimonials. Read More