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This is crazy.
It all started as a small idea…I wanted to make a roundup of 7-12 experts about a certain topic.

After that, Anthony Robbins’voice resonated in my head: “How can you add more value to people?”.

(It’s one of most useful question that I’ve ever heard!) Read More

Content Marketing. It’s a buzzword thrown around a lot these days. But what does it really mean? Here's a quick primer on the goals of content marketing, along with a simple blueprint for using the "big three" online content resources to better engage your target audience. Read More

There are an estimated 31 million bloggers in the U.S., many of whom blog as a hobby, but many others are blogging for business. Every time someone reads your blog, you are given more and more opportunities to increase traffic to your website. The value in blogging is well known, but regularly publ Read More

For nonprofit organizations, few resources provide more value than volunteers. In 2011, 64.3 million Americans volunteered at charities providing 7.9 billion hours of service valued at $171 billion. Today we look at key pieces of data about volunteering in America and provide tips on how nonprofits Read More

The new "Structuring a Social Media Team" report provides some interesting insights into how organizations are approaching social media. Today, we look at a sampling of stats from the report that paint a picture of how and why organizations are executing their social media efforts. Read More

By Dawn Altnam

As 2013 approaches, marketing professionals turn their attention to the next year’s strategies. Because of the recent growth in the number of smartphone users browsing the Internet on their mobile devices, it’s likely that many 2013 marketing efforts will focus on the phenomenon o Read More

Do you have trouble keeping up with your email marketing goals? Change that this year. In this three-part series, we'll show you how. Read More

When it comes to online fundraising, creativity can pay for nonprofit organizations. Here are a trio of innovative fundraising efforts from nonprofits that clicked with donors in 2012. Read More

From big data and mobile mania to direct marketing and nonprofit fundraising, our top blog posts cover the year’s most important marketing topics. In case you missed them, here are the most heavily trafficked eleventy blog posts of 2012. Read More

Online giving continued to make great strides in 2012. Here are some stats showing the boost online giving received in 2012, and a few key insights into when donors give online. Read More