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If you want to differentiate yourself from your competition, then you must have a strong unique selling proposition (USP). Most business owners never bother to create one. And they're losing out on sales and inquiries. Read More

Trying to insert keywords and keyphrases that sound natural and not forced has always been a challenge in SEO coywriting. Here's three techniques to use to make your SEO copy flow smoothly. Read More

Making your print ad look like all the other ads is the worst thing you can do. Instead, use these techniques to make your advertisement stand out. Read More

One technique to improve the chances of your press release getting published is to provide tips and advice that would help the reader. Editors are always looking for valuable info to fill their pages. What they are not looking for is an advertisement disguised as press release. Read More

Website conversion is all about getting results. If your web site is not working hard for you, it’s time to reassess and implement better conversion techniques. Don't let your website be a wallflower. Read More

When your company is in the startup stage, you may find it challenging to select the right marketing channels for promotion. This article provides info on push and pull marketing and which is best for getting customers quickly in the startup stage. Read More