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Want to promote your products as a designer? There are some tricks on how you can capture the market's attention without blowing your trumpet so hard. Read More

If it’s packaged right, a warm glass of lemonade can sell very well on a hot, steamy day…anywhere in the world. What? That's right: People will gladly pay for a warm glass of lemonade. Read why. Read More

For the past 2 months, I have been working on my new startup called Foolishness File and I have found out that the best social media platform is Instagram. But why? Because the engagement is really high compared to the other social media platforms, you are able to get more likes, follows and commen Read More

There are several factors involved in developing a successful online video. Not only must you focus on the length, but the content, volume, target audience and aesthetic are all important as well. Once you’ve mastered this part, it’s normal to feel like uploading it and letting the Internet take ca Read More

Business people spend a lot of time and effort attending networking events and networking online via social media. Sadly, when it comes to following up on the connections and introductions we make, too many drop the ball. “Follow up” has become a bit of a lost art. Read More

In most small businesses performance reviews are avoided, delayed, and rushed when they finally happen. They are as painful for the reviewer as for the reviewee. There’s been some noise in the business press of late regarding large corporations’ decisions to eliminate performance reviews. If you... Read More

Price-setting is a myth - the price is either right for your customers or will cause failure for your business. Here are three product pricing tips for you. Read More

If you work or trade in Yorkshire, particularly in Leeds, you’ll probably know that Google has set up a temporary base here, down at the riverside of Leeds Dock next to the Royal Armouries. (Google Digital Garage in Birmingham also opened at the end of last month.)

Google Digital Garage has been Read More

Your company blog can be an effective lead generation tool, but only when used correctly. This post highlights several methods for selling services on your blog without annoying potential customers. Read More

Let’s be honest. Content marketing really sucks. For the most part you’re doing it as a means to an end to get new leads and sales. You really have no desire to spend hours channeling your inner Maya Angelou writing blog posts about your topic that all sound the same to you. Nonetheless, you’ve Read More